About

FurtherEast is the showcase of selected works by Auckland based art director & designer Dirk Paetzold, with over two decades of design industry experience, working for agencies & clients in the UK, Germany, Australia and now New Zealand.

A multi-disciplinary and fearless approach combined with creativity and the highest level of attention to detail has enabled me to work across disciplines and build an extensive body of work.

Capabillities

Brand — Identity, Implementation, Guidelines
Digital — Websites, UX/UI, Prototyping
Additional — Webflow Web Dev, Photography, Print

Brand Experience

Lacoste, LloydsTSB, Wired Magazine, Singstar, Pernod Ricard, Brancott Wines, Accor Group, Sofitel Hotels, Westin Hotels, Lindt Chocolate, Jacobs Creek, Westpac Australia, Avon, Sanitorium, Cancer Council, Tropfest, IBM, Orange Business Services, SAP, New Zealand Post, EYPRO, NZ Wine Society, AMP insurance, ABS Community Trust, Sorted.org, Office Max, Union Credit

Industry Experience

Tourism & Hospitality, Finance, Wine & Spirits, Cosmetics, Confectionary, Perfume, Fashion, IT

Tools

Proficient: Adobe Photoshop, Adobe Illustrator, Adobe InDesign,
Adobe Animate, Adobe Lightroom, Figma, Balsamiq
Currently expanding: Blender & Webflow

Availablity

Available for new projects going forward from March 2023