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OVERVIEW Medicine X, translates complicated medical concepts into entertaining and engaging interactive stories that people can understand and relate to.
Client
Medicine X
Agency
Impero Design
Flexible Toolkit for Building Microsites
MedicineX develops interactive stories, available on the App Store and Google Play, that use vivid, simple and easy-to-understand language to help users better understand what it's like to live with different medical conditions.

These stories feature a main character who 'xplains' their journey, diagnosis, coping strategies, and treatment.

As part of the project, I was tasked with designing a flexible template system that enabled the rapid development of custom landing pages for each condition.

My role included creating low and high fidelity wireframes, designing the visuals, project management, and overseeing the development and roll-out of each microsite using WordPress.
Medicine X devices mash up
Medicine X screenshots
Medicine X screen grid